All Marketing articles – Page 374
-
Article
Soccer to drive Chilean avocado sales in US
The Chilean Avocado Importers Association in the US has linked up with the American Youth Soccer Association to promote the fruit through youth soccer
-
Article
Chile plans big for Fruit Logistica
As the trade fair’s official country partner, Chilean growers and exporters see this year’s event as the ideal opportunity for self-promotion
-
Article
European produce at Fresh Summit 2008
The EU-funded European Flavours roadshow is set to feature prominently at this year’s PMA Fresh Summit 2008 in Orlando, Florida
-
Article
New fresh produce association launches
Murcia was the stage this week for the inauguration of southern Spain’s newest fruit and vegetable association, Ibérica Hortofrutícola
-
Article
Australian citrus looks to growth
The Australian citrus industry is looking towards big demand growth in future from both domestic and export avenues
-
Article
Apofruit unveils new seasonal brand
Solarelli will be used to market a broad range of high-quality, seasonal Italian fruit and vegetables
-
Article
New logo for French produce
French minister of agriculture and fisheries reveals new logo for French food and drink products
-
Article
Pink Lady reveals new logo
The French apple brand has given its heart-shaped logo a makeover, as Pink Lady unveils its new communication campaign
-
Article
Spanish persimmons target UK
Spanish persimmon growers have their sights set on the relatively untapped UK market this season
-
Article
Yog freezes for the future
Three months ago, I set up Yog, frozen yogurt - a new concept for the UK market. Yog makes and sells 100 per cent fat-free
-
Article
Government funds for Californian kiwifruit
Californian kiwifruit growers are set to receive twice as much government funding as last year to boost export marketing
-
Article
VI.P launches new amélie brand
New trademark set to adorn class two apples produced by the company in Italy's Val Venosta region
-
Article
All Day Long campaign underway
In Belgium, a brand-new campaign has been launched to encourage consumers to up their intake of fruit and vegetables
-
Article
Blueberries beat off antioxidant competition
A new study in the US has concluded that wild blueberries display higher levels of antioxidant activity than many other fruits
-
Article
The Vendée continues health campaign
The French department in the Pays-de-la-Loire region has signed a charter vowing to continue its fresh produce drive
-
Article
Brand Dossier | Flandria
Through associations with events such as Customer Day in Belgium and initiatives like Start to Run, the brand is becoming synonymous with healthy eating
-
Article
Sharon Fruit set to hit European shelves
The first shipment of Agrexco's persimmon brand will head for Europe on 8 October
-
Article
Australian kids fail to eat greens
Australian teenagers are putting their health at risk by not eating their five-a-day, a landmark national survey has found
-
Article
Jaffa re-design aimed at younger consumers
One of the citrus industry’s best-known brands, Jaffa, has received a major re-design in a bid to appeal to younger consumers
-
Article
Andalucia launches €1m produce campaign
Some 24 fresh produce regulatory councils in Andalucia have joined with the region’s government to create a new promotion campaign