All Marketing articles – Page 371
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ArticleCall for new grape association for Murcia
Asaja Murcia has called for the establishment of an interprofessional grape organisation to unite and aid the region’s producers
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ArticleCitrus Australia lays out strategies
The newly formed organisation will focus on biosecurity, marketing and industry reform in 2009
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Article
Sainsbury's slammed for 'misleading' ad
Sainsbury’s has come under fire after a TV advert that allegedly contained misleading dietary recommendations.
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ArticleAus government launches investment programme
A$40m will be spent on the growth of innovative food industries in Australia
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ArticleGerman wholesale plans new campaign
The GFI German Wholesale Markets society met in Stuttgart to discuss the past year and future campaigns
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Article
Award for innovative pest managers
Exosect, a leading provider of Intelligent Pest Management solutions, won the ‘Best New Product’ award for its Exosex SPTab solution at The Society of Food Hygiene and Technology Awards (SOFHT), last month.
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ArticlePBH launches online video center
The new website feature offers consumers information on how to select, store and prepare various fruits and vegetables
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ArticleEU debates School Fruit Scheme roll-out
A two-day conference began today in Brussels to discuss the best means of effectively implementing the EU School Fruit Scheme
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ArticleFairtrade in Lang firing line
A renowned professor has criticised Fairtrade for its stunted ambition and support of low nutrient-content foods.
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ArticleTeam Jazz gets 10-strong support
Worldwide Fruit’s consumer awareness campaign for its Jazz apple variety has just selected its first 10 brand ambassadors to be part of the Team Jazz project.
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ArticleTomatoman makes European debut
Europe’s first tomato-themed superhero is the focus of a new promotional campaign from Spain's Tomate La Cañada Níjar
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ArticleChile expands winter cherry drive
Consumer-focused promotions are taking place for the first time in Germany alongside similar activities in the UK
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ArticleUS apple dominance under threat in Taiwan
Increased competition from Southern Hemisphere exporters is challenging the US dominance of the Taiwanese apple market
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ArticleSporting hopefuls selected for Team Jazz
Ten young brand ambassadors have been selected to make up Team Jazz from across a range of sports
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ArticleDisney to play up produce aisles
Imagination Farms is rolling out Disney-themed stands to attract more children to supermarket fresh produce sections in the US
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ArticleMango marketing takes on foodservice
The National Mango Board is focusing increasingly on better positioning mangos within the US foodservice industry
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ArticleGood crop boosts South Africa's plum drive
South Africa's January plum campaign in the UK will be backed by a high-quality crop, according to Stefan Conradie
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ArticleAuthenticity headlines kaki drive
Legally registered in Spain this year, the Persimon brand aims to differentiate Protected Denomination of Origin kakis as authentic, unique and original
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ArticleAndalusia launches Lola
Andalusia’s supply chain body Hortyfruta has unveiled new brand imagery to identify produce from the region.