All Marketing articles – Page 365
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UGPBAN gets set for marathon
The Banane de Guadeloupe & Martinique brand will be on show in Paris in April, as UGPBAN once again supplies the marathon
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New identity for key UK market
New Covent Garden Market will be renamed 'The Garden at New Covent Garden Market' when redevelopment work is completed
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A first for Alan Firmin Ltd
Multi-award winning apple grower Alan Firmin Ltd received recognition for its Egremont Russet crop for the first time at the National Fruit Show’s (NFS) Long Term Farm Stored Competition for 2009 on Tuesday.
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Jazz recycles team sponsorship
For the fourth year running, international apple marketer Enza is lending its support to the Jazz Apple Cycling team, with both groups expecting a positive season ahead
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Cameo campaign hots up
The campaign to increase sales of Cameo apples is being stepped up, as the variety competes for shelf space amid fears it may become supplanted by cultivars with heavier marketing impetus.
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Capespan to market Kiku apples
Exporter becomes first South African company to be granted licence for trademarked variety first developed in Italy
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Disney Garden expands supply base
SGS and Dayka & Hackett have joined the Disney Garden bandwagon in the US to offer branded stonefruit and table grapes
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NMB expands online marketing
New efforts including widgets, social networking and general website improvements may yield big results for the National Mango Board in the US
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Salyer teams up with Marie’s Dressing
Salyer American will promote Iceberg and Romaine lettuce with a range of Marie's dressings to US shoppers this summer
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UK urged to commit to fruit scheme
Fresh produce lobbying group calls on the UK government to give its full backing to the EU’s School Fruit Scheme amid rising obesity levels
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A view to an apple
Southwell Minster is celebrating the bicentenary of the Bramley apple by dedicating a stained glass window to the fruit, which has its origins in the town.
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California Giant launches sports promotion
The US berry marketer has joined forces with the Major League Baseball Player Alumni Association and the Tennis Channel to spread a healthy, active lifestyle message
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Re:fresh deadline approaching
There are still three weeks to get your entries in for this year’s Re:fresh Awards, as the industry prepares for another celebration of its success stories in London on May 28.
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Freshfel praises EC on School Fruit Scheme
The project could get underway in September in some countries after member states backed the European Commission's plans
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Value focus of berries campaign
This year’s UK Seasonal Berries marketing campaign is focusing on value for money and the need to reduce wastage in berry consumption
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UK value emphasis on berries
The Seasonal Berries campaign will this year focus on delivering key messages to highlight the value and better taste from British berries in season.
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PBH honors four leading US retailers
The supermarket operators have earned Produce for Better Health retail role model status for their commitment to the Fruits & Veggies-More Matters campaign
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Banken closes in on Dutch award
The Dutch company Banken Champignons Group has made it through to the Deloitte-organised Best Managed Companies Program final 75 businesses.
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Blueberries get Good Natured
Good Natured blueberries have been launched as an extension to the strawberry and raspberry brand.
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Stemilt earns PBH recognition
The group has been named as the first Non-Retail Role Model by the Produce for Better Health Foundation