All Marketing articles – Page 356
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Bellaverde set for UK growth
A new sweet-tasting broccoli variety is to hit supermarket shelves this month, backed by a celebrity PR campaign
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Zespri to build on Malaysia gains
The New Zealand-based kiwifruit marketer is looking at growth in its largest southeast Asian market
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Major new ethics mark proposed
Major retailers and suppliers are considering a new international sustainability mark which could potentially encompass various certifications and swing the emphasis on accreditation up the supply chain.
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Aldi to roll out TV campaign
The discount retailer is set to air weekly advertisements on Australia's commercial free-to-air channels
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Apofruit launches Solarelli summer promo
New advertising campaign due to start next week in order to promote range's summer products, including peaches and nectarines
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New marketing campaign for Mexican avos
The industry will introduce its fall/winter campaign in Dallas, Houston, San Antonio and Chicago
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Chile launches Navel orange campaign
A series of media-based activities will build consumer awareness across the US about the availability of another Chilean citrus fruit
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Naturipe unveils retail competition
The berry giant is encouraging retailers to support National Blueberry Month this July
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Somerset shop in awards hunt
A diverse farm shop and visitor centre in Somerset has reached the final of this year’s Farmers Weekly Awards.
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US grape industry tightens UK focus
The California Table Grape Commission is set to ramp up its UK focus as it works to boost consumption of the state’s 2009 table grape crop and prolong its marketing campaign.
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Co-op Farms scoops innovation gong
The Co-operative Farms has won the Innovation in Co-operative Business Award for its “Grown by Us” range.
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PBH promotes kids' health drive
Organized by the Produce for Better Health Foundation, the campaign is aimed to teach children that fruits and vegetables can be fun
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Grapes offer diabetes hope
A breakthrough study using grapes could prove to be a major step in tackling diabetes and weight issues.
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New items join Flandria range
LAVA auctions in Belgium will now be offering Flandria-quality pak choi, red beetroot and chervil
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Royal stamp for AF Blakemore & Son
AF Blakemore & Son Ltd’s managing director has been named the 2009 Prince’s Ambassador for the West Midlands in recognition of his leadership and commitment to responsible business.
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Zespri launches online Canadian campaign
Th Kiwifruit marketer has unveiled an interactive website offering a trip to New Zealand
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Dole launches Disney competition
Dole France has revealed plans to offer visitors to its website the chance to win family trips to Disneyland Paris
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Positive start to German plum season
Miss Germany on hand to mark the official start of this year's harvest, with production expected to be "outstanding"
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Fashion promotions in Germany and Spain
The Asociación Grupo Fashion, owner of the Fashion watermelon brand, is staging product tastings across Germany and Spain
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Leatherhead unveils rebrand
Leatherhead Food International has unveiled its new branding and visual identity, including a change in its name to Leatherhead Food Research.