All Marketing articles – Page 344
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Article
Del Monte unveils website redesign
Del Monte Fresh Produce highlights global capabilities and sustainability programmes via redesigned online presence
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Article
Agricultural professor honoured
Professor Val Braybrooks, dean and associate professor of the University of Lincoln’s Faculty of Agriculture, Food and Animal Sciences, has been awarded the MBE in the New Year’s honours list.
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Pink Lady teams up with Warner Bros
Apple brand to be promoted alongside Hollywood studio's new feature film Valentine's Day, due for release in February
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Article
FLIA nomination for Bellaverde broccoli
Monsanto Vegetable Seeds' Bellaverde broccoli variety has been nominated for the Fruit Logistica Innovation Award 2010
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Berlin to welcome Canadian pavilion
CPMA to help set the stage for Canada's largest-ever presence at Fruit Logistica in Berlin next year
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US school salad bars receive thumbs up
The Children’s Fruit and Vegetable Act seeks to provide more than US$120m over five years to boost healthy eating habits in schools throughout the US
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Florida grapefruit promotion to hit UK
Pink grapefruit from the US state is to go on sale at Waitrose in January and February as part of a marketing campaign
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Chiquita launches ChiquiSafe container
Fresh produce giant rolls out specialised container aimed at preserving bananas in school bags or lunch boxes
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Rousing reception for Marlene apples
Apples carrying the blue brand were distributed to over 100,000 people across Italy during the period May-November
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Mexico ramps up avocado activities
The marketing campaign for Mexican avocados in the US enters full throttle this week as the American football playoffs season draws closer
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Vend Natural in Del Monte link-up
Del Monte fresh-cut produce will be available in Vend Natural’s specially-designed healthy vending machines throughout the US
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VI.P unveils new campaign for 2010
Italian apple company set to market Val Venosta apples as the height of excellence across a range of formats next year
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Mexico plans European garlic push
The country’s garlic industry is looking to boost by at least 10 per cent its exports to Europe during 2010
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Subsole receives Tesco supply gong
UK-based retail giant Tesco has awarded Chilean fresh fruit exporter Subsole its Best Supplier accolade
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California Giant spreads holiday cheer
Fundraising reaches record levels as the berry marketer supports local families, the elderly and children
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FPC challenges Olympics Food Vision
The consortium has said that plans for the food sector at London 2012 should be better balanced between local and imported produce
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OTA launches consumer tool
The Organic Trade Association in the US has unveiled a new website to help consumers get to grips with organics
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Eat Local can do more harm than good
The debate over the ethical and environment credentials of local and imported food has taken a swing towards reason with a new study produced by the International Institute for Environment and Development (IIED) and charity Oxfam.
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Melinda celebrates 20 years in business
Italian apple consortium's managing director underlines importance of branding in order to communicate with consumers
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Fruitmasters launches new health site
Website offers Dutch consumers a wealth of information about the nutritional value of a range of fresh fruits