All Marketing articles – Page 343
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Proexport launches Murcian campaign
Proexport is spearheading a campaign aimed at promoting the Spanish region and its products to shoppers in Germany and the UK
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Brazil unveils Red Niagara grape
The new variety’s official launch onto the international market will take place during Fruit Logistica 2010
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South Africa launches 2010 campaign
Campaign aims to replicate success of three-month pilot scheme for plums, which saw volumes grow by almost 50 per cent
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Unification for Brazilian suppliers
A group of Brazilian producers and exporters have united under the banner of Brazil Fresh Produce to move their industry forward
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Sun World believes in Santa
Sun World International has teamed up with Santa Sweets to provide a year-round supply of high-quality grape tomatoes
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Chiquita goes bananas for Monkey Ball
Group announces partnership with Sega to promote new Super Monkey Ball Step & Roll Wii video game on its bananas
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English apples get secondary push
A secondary launch for the English apple season aims to increase publicity over availability of fruit to the end of the campaign
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Year of promise for Tenderstem broccoli
After beating UK sales targets despite difficult conditions in 2009, volumes are predicted to grow by 15 per cent this year
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Children 'prefer crunchy vegetables'
New research suggests young consumers would consume more vegetables if they were given the opportunity to choose
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School campaign promotes organics
US Organic Trade Association launches contest for students and teachers to win an organic garden or fully stocked organic vending machine
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Welsh government backs awards
The Welsh Assembly government has set up a new website - Truetaste.tv - to enable Welsh food and drink producers, trade and media to access news relating to the Wales the True Taste Food and Drink Awards.
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Australian stonefruit looks to Russia
Australian stonefruit growers are exploring marketing opportunities in Russia in a bid to increase exports, but some are urging caution
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Spanish artichokes on show in Poland
Artichokes from the Valencian province of Benicarló will be showcased this month at an event in the Polish capital, Warsaw
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Chiquita in shareholder settlement
Multinational reaches 'favourable' agreement regarding four shareholder lawsuits filed in 2007
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HEFF Diamond Awards open
The prestigious Heart of England Fine Foods (HEFF) Diamond Awards 2010 are open to entries from companies vying for the gongs.
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Greenery in pear deal with Capespan
EXCLUSIVE: The Greenery, New Sensations and Capespan Exports sign agreement on production of pear club varieties
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Grapefruit joins SA produce promotion
South African citrus association to take part in country’s Beautiful Country, Beautiful Fruit promotional drive in the UK
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Interfel unveils Fruit Logistica plans
The French interprofessional organisation will promote a range of fresh fruits and vegetables at its redesigned stand in Berlin
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Grapefruit joins RSA campaign
The South African Citrus Growers’ Association (CGA) is joining forces with the country’s deciduous fruit and grape sectors for this year’s Beautiful Country, Beautiful Fruit campaign.