All Marketing articles – Page 331
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ArticleBrand Dossier | Rooster
A campaign featuring Desperate Housewives actress Marcia Cross has boosted awareness of Albert Bartlett’s Rooster potato brand in the UK and bagged a major industry award
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ArticleFlorida’s citrus greening spend to increase
Florida Citrus Commission votes to increase spending on citrus greening research, with the funding source a point of contention
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ArticlePink Lady embarks on UK ad campaign
Apple brand Pink Lady has announced the launch of its first targeted press advertising campaign in the UK for a number of years.
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ArticleWorld Cup promotion for Fruit & Veg City
South African food retailer launches major new advertising campaign focusing on value for money and product quality
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ArticlePink Lady targets health-conscious women
The apple brand is aiming to reach healthy women with disposable income in its new advertising campaign in the UK
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ArticlePakistani mangoes on show at Harrods
UK department store Harrods is staging a two-week long promotion of Pakistani mangoes beginning today
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ArticleProduce World lands sustainability gong
UK fresh produce supplier Produce World has won a prestigious award for its unique and innovative approach to sustainability reporting.
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ArticleT&G erects kiwifruit billboards
Turners & Growers has unveiled a set of new billboards criticising New Zealand's kiwifruit regulations
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ArticleBeans and peas a hit in the UK
Tastes of Summer campaign looks to build on 2009 success by raising awareness and highlighting recipe options
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ArticlePrevar licenses new apple cultivar
New Zealand apple and pear variety development firm Prevar has licensed a new red apple to Havelock North Fruit Company
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ArticleWelsh veg wins RHS Chelsea Flower Show prize
Welsh exhibition vegetable grower Medwyn Williams MBE has won his 11th gold medal at the RHS Chelsea Flower Show, as well as the coveted President’s Award for the second time.
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ArticleKorean Summerkiwi trial goes well
A Korean trial of Chilean Summerkiwi has cast light on opportunities to improve early-season sales in the market
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ArticleStemilt enhances media marketing
Group launches redesigned website and taps into blog and social networking opportunities
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ArticleMore Matters to McDonald's Apple Dippers
Fresh-cut apple packaging at US McDonald's restaurants will display the Fruits & Veggies-More Matters logo
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ArticleSun World relaunches branded peppers
Le Rouge Royale and Le Jaune Royale sweet peppers given new logo and packaging design to help them stand out from the crowd
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ArticleCoop Italia puts suppliers on packs
The Italian retailer will this week begin trialling new fruit and vegetable packs that feature the producers who have grown the product
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ArticleProHass expands avocado exports
Peruvian avocado association to fund publicity campaigns in UK and France to support expected rise in exports
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ArticleProduce World backs From My Farm brand
UK's Produce World hopes to boost profile of its From My Farm regional produce brand with first-ever PR campaign for the label
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ArticleQV Foods inspired by potato brand
Group expands Inspire brand variety for prepared vegetables by including British new potato range
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ArticlePandol creates marketing position
Scott Reade is hired to fill the position of vice-president of sales and marketing at the table grape grower-shipper