All Marketing articles – Page 319
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ArticleUnited links up with Michelle Obama
US produce association teams up with First Lady’s Let’s Move! drive to provide 6,000 salad bars to schools over next three years
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ArticleFreshfel highlights fruit image 'misuse'
A new study has revealed the frequency with which the image and name of fresh fruit is used by other food sectors
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ArticleAdvertising push for DimmidiSì soups
La Linea Verde's branded vegetable soups range features in a new advertising campaign being run on Italian television
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Article
Fruit and veg good for the environment too
A study from international think-tank The Barilla Centre for Food Nutrition in Italy claims that a healthy diet is also good for the environment.
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ArticleSteve's Leaves triumph at awards
Dr Steve Rothwell won the Best Fresh Produce gong at this year’s Q Quality Food Awards in London last week for his Super Hot Rocket
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ArticleAldi Nord promotes private label
For the first time in its history, the German discounter is set to market its own brands via a major consumer-facing campaign
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ArticleReport reveals slow consumption progress
New progress study by National Fruit & Vegetable Alliance shows little improvement in fresh fruit and vegetable consumption in the US since 2005
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ArticleDole launches salad iPhone app
Inspired by the on-pack Dole Salad Guide, the 'Mix it Up!' iPhone tool offers users recipes, serving suggestions and pairing ideas
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ArticleTop chef fronts Bramley competition
The New Bramley Classic competition has been launched with top chef Mark Hix teaming up with goodtoknow.co.uk.
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ArticleEosta named top Dutch fresh food firm
Leading organic fruit and vegetable supplier tops the country's prestigious annual Vers Top 100 ranking
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ArticleAngela Merkel backs apple campaign
Apples from Germany promotion receives timely boost from head of country's government as harvesting comes to a close
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ArticleFreshconex Route highlights key companies
A new marketing tool will help showcase those Fruit Logistica exhibitors also presenting products for the convenience sector
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ArticleNational bent for new SA marketing role
Industry body Citrus Australia hopes to boost citrus profitability at a national level with the creation of a new South Australian marketing role
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ArticlePeru to promote avocados in US
New Peru-US avocado association established to build consumption of Peruvian Hass avocados on the US market
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ArticleSpanish salads campaign for UK
Natural & Salads launches winter salads campaign with British sister company Das International
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ArticleIntercitrus aims to boost citrus sales
Spanish citrus group launches promotional drive, with focus on raising childrens’ fruit consumption
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ArticleZespri begins new marketing campaign
Promotions underway as European season begins, with range of marketing activities set to take place in key markets
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ArticleUS export promotions face cuts
The Market Access Programme has been named on a list of bodies that could face budget cuts in the US
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ArticlePink Lady graces European screens
Following a highly successful campaign in 2009/10, the leading apple brand returns once again with a special television advertisement designed to kick-start the new season
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ArticleAustralian citrus eyes single import desks
Growers in the Australian citrus industry believe establishing more single import desks in export destinations will help boost gate returns