All Marketing articles – Page 315
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ArticleNew US dietary guidelines announced
Industry representatives applaud recommendation of consuming half a plate of fruits and vegetables with every meal
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ArticleCalifornia almonds tap into snack market
A new campaign aims to position the nuts as a healthy and convenient product for women on-the-go
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ArticleCanada promotes local products
New government initiative aims to help consumers identify and encourage the consumption of Canadian products
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Article
Natures Way Foods lands green award
Leading UK salad and fruit manufacturer Natures Way Foods (NWF) has gained recognition for its green credentials at the 2010 Sussex Business Awards, claiming the top environmental award for Most Sustainable Business.
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ArticleCertis signs distribution deal with Trécé
Company announces agreement to develop and distribute Trécé’s biological pest control products in Europe
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ArticleNZ plans EU, India apple promotions
New Zealand is planning ‘100% Pure Apples from New Zealand’ promotional campaigns in India and Europe this season
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ArticleSE Asia sees shorter CNY supplies
South East Asian fruit importers are reporting generally positive sales results for Chinese New Year, fuelled by strong demand and lighter supplies of key products
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NZ consumers show banana bent
New Zealand consumers’ favourite fruit is a banana, and favourite vegetable is a tomato, according to new statistics
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ArticleOrganic Farm Foods set for ethical change
The UK organic producer has announced its decision to change its name in order to stress its commitment to ethical trading
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Article
Mexico plans Japan avocado campaign
Mexico’s APEAM plans to launch a second avocado promotional campaign in Japan from March this year
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ArticleAnecoop celebrates double anniversary
2011 marks anniversary of group’s foundation and launch of its successful Bouquet brand
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ArticleSensational Snacks on show in Berlin
Rijk Zwaan will display its newest product line at Fruit Logistica, a range of healthy and tasty snacking vegetables
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ArticleDutch companies on bird mission
Three Dutch groups have combined forces to launch the "Birds love organic" educational campaign
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ArticleFreshfel to launch produce initiative
Association outlines ambitions for better communicating fresh produce benefits and industry expertise to European consumers
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Strong demand for avocados from Mexico
New spring programme organised by APEAM aims to further build demand as solid volume supports strong sales
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Eight-a-day is the new five
Consumers are being urged to step up fresh produce consumption to eight portions a day following Oxford University led research.
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ArticlePink Lady welcomes positive start
Pink Lady apple sales are reportedly up throughout much of Europe for the start to the second half of the campaign
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ArticleAll Day Long makes impact
New research has shown that the Belgian campaign to boost domestic consumption is having a positive effect on habits
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ArticleSIPMMs due for kiwifruit and onions
Interfel has voted in favour of the creation of SIPMMs for onions and kiwifruit in order to better organise the segments
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ArticleG's launches Love Radish
Campaign aims to grow radish consumption in the UK, not just in summer but year-round