All Marketing articles – Page 271
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ArticleSpecial Fruit offers berries with a twist
Belgian group is marketing two new berry varieties under its BerryFresh label, boasting pineapple and raspberry traits respectively
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ArticleMarketing splash for Peruvian avocados
A wide range of promotional activities will support the marketing of Hass avocados from Peru in Europe and the US this summer
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ArticleCitrus marketing hearing scheduled
USDA revels it will hold a public meeting in April to discuss changes to the marketing order for Florida-grown citrus
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ArticleEnvironmental recognition for Antwerp
Antwerp lands 2013 Environmental Ports Award during the World Ports and Trade Summit in Abu Dhabi
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ArticleNaturipe integrates operations
Group and affiliate combines to enhance the service it offers to clients, providing a 'total berry solution' direct from growers
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ArticleItalian produce consumption slumps
CSO report shows that fresh produce purchases have slipped in the country over the past decade
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ArticleDole plans to 'peel the love'
The banana giant has just kicked off a new marketing campaign aiming to stress the fun aspects of the fruit
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ArticleGogo hires Dutch marketers for 2013
South African citrus group picks Cool Fresh International and 4Fruit Company to handle marketing strategy for 2013 season
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ArticleAsia Fruit Logistica sees bookings rush
Exhibitor registrations for Asia’s leading fresh fruit and vegetable trade show up 17 per cent on same stage last year
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ArticlePom Wonderful outlines UK push
Pomegranate juice brand is investing heavily in a major UK marketing campaign to hit screens in March and April
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ArticleSATI focuses on ethical message
Marketing campaign for South African table grapes in UK will focus on the ethical attributes of the country
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ArticleFresh & Easy makes school donation
Retailer gives more than US$2.1m to schools in Arizona, California and Nevada through its annual Shop for Schools programme
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ArticlePink Lady reveals digital plans
The apple brand is set to focus on its online presence in 2013 in order to foster closer relationships with consumers
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ArticleKiku confirms IMS sponsorship deal
Apple brand marketer secures three-year deal to support the International Mountain Summit in South Tyrol
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ArticleHealthy breakfast focus in US
National School Breakfast Week highlights the importance of a healthy, nutritious start to the day for school children
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ArticleFavorita unveils new banana campaign
My Favorita aimed at communicating unified brand message to consumers across number of key European markets
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ArticleGreenVale celebrates brand anniversary
Group celebrates landmark for its first branded potato product
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ArticleProduce firms among Canada’s finest
Prestigious national awards recognise Oppy, Fresh Direct, Mastronardi and JemD Farms as among Canada’s 50 best managed companies
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ArticleUK ahead of Europe on '5 a day'
New study finds 22 per cent of UK consumers eat at least five portions of fruit and vegetables each day
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FRESH returns to Paris in 2013
Leading conference event for Europe's fresh produce business to mark tenth anniversary with return to French capital