All Marketing articles – Page 247
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ArticleBelgian produce enjoys Canadian spotlight
The ‘Premium Quality, Perfect Taste’ promotional programme returned to CPMA in April
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ArticleCH looks to Accelerate Your Advantage
Logistics service provider CH Robinson has unveiled a new global tagline
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ArticleBeauty contest promotes fruit brand
A beauty contest in China has helped promote the Taina fruit label across the country, says the firm behind the brand
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ArticleHockey cup boost for fresh produce
Dutch set to showcase range of fruit and vegetable, including US sweet potatoes, at the Hockey World Cup in The Hague
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ArticleCopa-Cogeca offers marketing help to farmers
New scheme aims to help agricultural entrepreneurs gain a better understanding of marketing and improve branding
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Schools project for salad and veg firm
Freshtime set to launch new project to encourage healthy eating and teach Lincolnshire children about growing food
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ArticleBerry trade body boosted with two new members
British Summer Fruits move closer to representing 100 per cent of category with joining of specialist berry suppliers S&A Produce and CPM Retail
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ArticleUK is top for South African peaches
‘Exceptional’ peaches buck the trend for declining export volumes in South African stonefruit with UK market as top destination
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ArticleItaly, Spain consider joint berry campaign
Marco Eleuteri of AOP Armonia believes the proposal would give a much needed boost to the Italian sector
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ArticleUnited Fresh reveals innovation finalists
Association announces that a record 40 fruit and vegetable innovations will be New Product finalists at United Fresh 2014
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ArticleBubbleberry set for Waitrose stores
Exclusive perfumed fruit, official name being fragaria moschata, went on sale in selected Waitrose branches from Wednesday
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ArticleFruitylife enhances European campaign
The joint promotional campaign that operates in France, Italy and Germany has a number of new initiatives in store
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ArticleCancer charity link-up for BanaBay
Up-and-coming brand chosen by World Cancer Research Fund UK to promote message that healthy eating can help prevent cancer
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ArticleNMB promotions bear fruit
Wide-ranging consumer marketing programme boosted mango sales last year
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ArticleDisney packaging for Naturipe
Group will feature Disney Princess characters on pack while offering opportunity to download a recipe book
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ArticleChiquita launches new Chiq campaign
Multinational's iconic Miss Chiquita returns to Italian television screens in support of sales across the Italian peninsula
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ArticleEU fresh produce consumption falls
Latest edition of Freshfel's Consumption Monitor highlighted declining fruit and vegetable consumption and growth in exports
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ArticleUS pears face bleak future in Europe
Shippers are opting to focus on other markets following tightening of EU controls on pesticide residues
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ArticleSunkist fakes reflect brand's value
First-ever confiscation of counterfeit branded oranges on Hong Kong market suggests US label is highly sought-after.
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ArticleGourmet celebrates Washington asparagus
Fresh asparagus supplier is celebrating the ninth consecutive season of the Washington-grown vegetable