All Marketing articles – Page 245
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Peruvian avos gear up for record US season
First ever integrated national marketing campaign is being launched to support biggest ever export campaign in US
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HAL transition 'too hasty'
Farmer groups fear the decision to transition Horticulture Australia to a grower-owned research and development corporation has come too quickly
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First-ever soft fruit body formed in NI
The Northern Ireland Soft Fruit Growers Association (NISFGA) will represent the needs and interests of members
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UK firm unveils new smoothie line
Up-and-coming drinks company Happy Monkey releases apple and blackcurrant flavour exclusively to Tesco stores
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New kiwifruit reaches China and Australia
Red kiwifruit EnzaRed has reached Australian shores for its first commercial season while the first shipments have reached China for in-store testing
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Vidalia driving sweet onion category
New data shows Vidalia onion sales re[resent 62 per cent of all sweet onion sales in the US
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Dole kicks off US summer tour
Dallas and New York are the starting points for two simultaneous Dole Peel the Love Banana Cabana tours
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British Tomato Week reaches out to public
Multiple mentions on broadcast media, appearances at Westminster and in schools successfully raised the profile of British tomatoes
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Innocent revamps its veg pot range
Smoothie brand signals its commitment to convenience food sector with addition of three new recipes and improved existing flavours
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PMA launches new website
Freshly designed online portal offers PMA members better access to resources
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Royal support for German campaign
Dutch Queen Máxima were in Germany to mark the start of the Frische ist Leben scheme's third annual promotion
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Murcia exporters mull tourism tie-in
Proexport believes labelling on fresh produce exports could be ideal vehicle for promoting region’s tourism industry
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Social media boosts the salad category
Jan Doldersum of Rijk Zwaan will champion the use of social media at the upcoming European Vegetable Strategies event
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IPM changes name to reflect ongoing global success
Irish seed potato company promotes its international achievements in markets including Brazil and France with name change
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Farm to Face girls' Italy dream
Georgia Sheil and Melodie Tyrer want to cook and film their way through Italy to extol the virtues of quality produce
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Growers open farms to win over public
Open Farm Sunday is a unique chance to change public attitudes to farming, with free resources available to help host the day
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Bandegua recognised for agri-development
Dole subsidiary picks up the Orden Laboral award from the Guatemalan Ministry of Labor and Social Security
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Broccoli brand hits the road
The Tenderstem team will be sampling and talking to visitors at the Foodies Festival, Taste of London, and Carfest
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Citrus Australia launches SA campaign
Season-long competition encourages consumers to shop for locally-grown oranges
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New director for leading manufacturer
Ex-Hadfield Wood Recyclers COO David Lee joins Scott Pallets as directors of its manufacturing division