All Marketing articles – Page 233
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Article
Potato project wins retail exposure
A Grow Your Own potato project for schools will be promoted on Puffin Produce's branded potatoes in retailers for the first time
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Article
AMC expands grape and citrus offer
With a raft of new varieties in the pipeline and global production increasing, CEO Alvaro Muñoz explains why innovation lies at the core of the company’s expansion strategy
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Article
No trick, plenty of treat for Halloween promotion
Australian stores embrace the spooky season with Havest Hobgoblin programme for Dulcich grapes
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Article
Food producers to get €39m EU funding
Fresh produce promotional campaigns among those who have won EU funding to help enhance Europe’s reputation as net exporter
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Article
Trio of Italian fairs tussle for top spot
Italy's leading trade fair for fresh fruit and vegetables, Macfrut, faces a sharp rise in competition from two new shows in 2015
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Article
Chilean blues set sights on US
Having made the fight against Lobesia a priority, the industry is confident it can claw back some of the market share it lost in the US last season
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Article
Interfel pushes produce seasonality
The idea that fresh fruit and veg are more affordable when they are in full season is central to Interfel's promotions in France
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Article
Branston brings Italian new potatoes to market
New season Elvira potatoes will be sold in 750g pre pack format for first time exclusively in Tesco stores
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Article
McIntosh: big apple for the Big Apple
The New York Apple Association will hand out over 88,000 McIntosh apples to runners at this year's NYC Marathon
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Article
Florette brings baby kale to UK retailers
Salad brand says baby kale is a £3.3m opportunity for single leaf sector and confirms “massive marketing” push will follow
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Article
Capespan forms joint venture in Turkey
Cape-branded bananas and pineapples part of new marketing plan for promising new markets in Europe, Africa and Middle East
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Video
Borough opens first ‘real’ apple store
Market showcases 1,000 of rarest and oldest apples to mark English harvest in spoof of Apple store
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Article
More Tenderstem sold last month than in the whole of 2004
The Chinese kale and regular broccoli hybrid had sales of 564,000kg in September 2014
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Article
United Fresh honours Mike Cavallero
Former Dole man will be recognised at the Produce Legends Dinner during the Midwinter Leadership Forum
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Article
Camposol targets UK and Europe for blueberry growth
Move is aided by a substantial programme of plantings that will see its production rise to approximately 2,000 hectares by 2016
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Article
Timeline: The chase for Chiquita
As Chiquita shareholders prepare to vote, we track the progress of the ChiquitaFyffes merger plan and Cutrale-Safra takeover bid
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Article
SnapDragons soar into Wegmans stores
New apple variety with sweet flavour is expected to represent a healthy alternative to junk food
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Article
Quality veg burger brings cash for Mash
Mash Direct showcased best-seller burgers at Sial and said it is poised for more growth in multiple retailers
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Article
Potato brand enters convenience sector
French potato supplier Parmentine unveiled its ‘Simplement Pomme de Terre’ microwaveable potato pots at Sial this week
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Article
Coldpress poised for growth with value range
Smoothie brand to launch lower price offering to take on Innocent, and plans for growth through new UK manufacturing site