All Marketing articles – Page 228
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NY growers unveil new apple variety
RubyFrost is being marketed as a seasonal wintertime apple and is available for a limited period only
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Halls celebrating 125 years of growth
Sub-tropical produce supplier Halls is marking its 125th anniversary with a series of events and a new brand identity
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Apples for Health campaign launched in India
Stemilt Growers strengthens partnership with IG International through launch of new promotion
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Murcian veg packs promote region’s tourism
One million labels on key vegetable lines on sale in Germany during January to feature marketing for Murcia’s Costa Cálida
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New Spanish berry brand lands in Europe
Cuna de Platero’s Berrycatessen label to include premium varieties such as Adelita raspberries
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Kingston limbers up for Peruvian mango deal
Excellent quality augurs well for new season says president Ken Nabal
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Super Bowl to see fresh produce first
Avocados From Mexico claims crown as the first fresh produce brand to advertise during the the Big Game
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‘Blue Whale Bobby’ runs marathon for charity
Blue Whale employee Bobby Barton has so far raised €3,431 ahead of running the London marathon for cancer charity Leukaemia Care
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Apples feature in South Tyrol promo
Campaign teams up province's apple offer with South Tyrolean speck and Stelvio cheese for three-year advertising push
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Stemilt publishes pear report
Group's FruitTracker programme has published its second Stemilt-O-Graphic
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Chile courts Scandinavian consumers
Chilean blueberries set for major promotional push in January and February
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Dried fruit business booms at Besana
The supplier continues to build demand for innovative products that meet consumer demand for health and convenience
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O’live stars in Whole Foods window
G’s Fresh brand O'Live Organic features in premium London retailer’s first-ever produce window in January marketing push
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AFM reaches out to Hispanic consumers
Avocado promotional campaign will target key Hispanic markets during the height of the NFL season
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Murcian export industry “under threat”
Long-running problems being compounded by retail pressure and Russian ban, says Proexport
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Juice firm's exports rise 60 per cent
Belvoir Fruit Farms doubled US customers during 2014 while UK-produced apple and orange juice exports rake in £35m
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Tesco axes sweets and chocolates from all checkouts
Dried fruit among the items set to replace 'unhealthy' foods as retailer works to help customers lead healthier lives
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Pomegranates enjoy Xmas sales spike
Sales of exotic fruit up 15 per cent, with a number of celebrity chefs featuring pomegranates as part of festive recipes
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Yes Peas! polishes its diamond status
The British Growers Association launches a fresh website for the campaign's 10th anniversary of promoting frozen peas
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Weetabix launches 'eat fruit' campaign
The £5.5m initiative will be supported by the likes of Asda, which will sticker fruits using the campaign's Weetabuddies name