All Marketing articles – Page 225
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First bunch of UK asparagus sells for £181
Season starts in style, with charity auction, and special delivery to flagship M&S store in time for Valentine's Day
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Cítricos Valencianos inks Carrefour deal
French retailer to stock PGI citrus in a number of stores in Normandy and Brittany
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Buoyant herbs set standard for growth
The fresh herb market abounds with energy, ideas and forward momentum. Martyn Fisher finds out why
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Chips buck the trend in potatoes
While potatoes in their natural form might be struggling, chips, chilled and frozen potato products are experiencing solid growth
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The heat is on for potatoes
An oversupply in the market and storage issues aren’t helping potato growers and suppliers, but it isn’t necessarily all doom and gloom
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Mango industry to vote on NMB future
Research shows that every dollar spent on NMB programmes and campaigns generated a return of US$11.16 for the industry
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Giumarra ready for watermelon boom
Mexican-grown watermelons will boast Sesame Street Eat Brighter! artwork
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BerryFresh gets fresh look
Belgium's Special Fruit has unveiled a new logo and various packaging innovations for its BerryFresh line
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Sprouting up across Europe
Tozer Seeds' Flower Sprout is to be marketed across Europe as part of a new campaign
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Tweddle vaults into potato campaign
Renowned British gymnast joins Potato Council initiative to get more kids cooking with potatoes
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Val Venosta: more marketing in new markets
Italian apple brand will be promoted to consumers in the Middle East and North Africa more actively this season
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Dole Europe set to launch My Energy
New campaign will draw on new research to tell consumers about the potential health benefits of fresh fruit and vegetables
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Lil Snappers pink combo bag unveiled
The bag contains Pink Lady apples and Cara Cara Navels and is the latest joint offering from Stemilt and Sunkist for children
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Tesco ranks UK towns by fresh produce preference
Shoppers in Dorchester buy fruit and veg more regularly than any other place in the country, retailer claims
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Gourmet Trading launches biodynamic blues
Company says the blueberries, sourced from Chile, are targeted at environmentally aware consumers
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Marketer of the Year Award 2015: call for nominations
Nominations open for the fourth annual PMA-Produce Plus Marketer of the Year Award, the prestigious accolade for the Australian and New Zealand fresh produce and floral industries
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WAC assures retailers its apples are safe
The US apple industry is working to ensure retailers and consumers are aware that Washington apples are safe to consume
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Politics and football keep Bramleys off top spot
Apple campaign on social media generates views in the multi-millions, with only specific football and politics topics proving more popular
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Giumarra welcomes DulceVida stonefruit
Group introduces its exclusive line of stonefruit varieties bred in Europe
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Scott Farms unifies as global brand
North Carolina sweet potato firm merges marketing with UK subsidiary Scott Farms UK to create consolidated global brand