All Marketing articles – Page 215
-
ArticleThe US apple challenge
Life has not been easy for US apple suppliers in recent times, but those that remain are bullish about the future
-
ArticleTop-fruit volume sales soar
Volume sales are soaring as low prices make top fruit more attractive than ever to consumers, while growers say new-season conditions look promising
-
ArticleAHDB formally announces rebrand
Under Peter Kendall’s newly-unified AHDB, the Potato Council now operates as AHDB Potatoes alongside other sub-sectors
-
ArticleOlympic gymnast helps promote potatoes
Beth Tweddle visited school to talk about health benefits of potatoes as part of AHDB Potatoes' One Voice campaign
-
ArticleNew name for Wonderful firm
The US firm behind the iconic Wonderful produce brand has changed its name to The Wonderful Company
-
ArticleGlobal promotional networked formed
IFAVA and AIAM5 join forces to to form the new Global Network for the Promotion of Fruit and Vegetable Consumption
-
ArticleMoraitis rebrands as Oakville Produce
Australian vertically integrated fresh produce company Moraitis has unveiled its new name and logo
-
ArticleAsiafruit launches Chinese-language news service
Asia’s leading fresh produce publication has launched its new Chinese-language service, Asiafruit News
-
ArticleEat Brighter! makes positive impact
PHA and PMA agree to extend programme through to 2018 after success in the US and Canada
-
ArticleZita Elze opens British Flower Week
Kew flower designer has created three designs with British Larkspur to kick off week of promotion for UK flower industry
-
ArticleHere comes the SunGold
Hopes are high for SunGold kiwifruit in Europe, as Zespri continues its promotional campaigns in France
-
ArticleComber Earlies arrive 'two weeks later than usual'
Harvest of the famous Northern Irish potato has apparently been delayed due to a late frost in May
-
ArticleVitacress snaps up chance to back herb competition
The Royal Horticultural Society’s (RHS) search for the best young herb photographers is to be sponsored by the fresh produce giant
-
ArticleJintao finds favour with Chilean growers
Planted area expected to double by 2018 according to Kiwigold Consortium
-
ArticleNW pear crop up 2 per cent
US Northwest pear growers are eyeing a 451,000-tonne crop, with promotional activities planned across 36 countries
-
ArticleRacy contest promotes artichokes
Prince de Bretagne is building on last year’s saucy artichoke theme with the launch of a tongue-in-cheek photo competition
-
ArticleGiumarra utilises Sesame Street brand
US supplier Giumarra recently partnered with Grocery Outlet to promote Sesame Street in Portland, Oregon
-
ArticleZespri creates magical world
In order to promote the arrival of its SunGold kiwifruit variety in Europe, Zespri is launching a new “augmented reality” app
-
ArticleZespri kiwifruit scoops McDonald's Happy Meal berth
Customers of the fast-food chain in Mexico will find a Zespri SunGold Kiwifruit from New Zealand in their Happy Meal box from this weekend
-
ArticleStrong performance for Italian Jingold
With Southern Hemisphere supply ensuring a 12-month campaign, the Italian kiwifruit brand is said to be doing very well