All Marketing articles – Page 196
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Article
SweeTango crunches world record
TV star sets new benchmark for loudest apple bite with New Zealand offering
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Article
CBC campaign reaches Taiwan
Committee forecasts continued rise in blueberry consumption over the medium term
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Article
Nergi targets Asia
Nergi European suppliers are targeting new markets in Asia and Canada this year in a bid to boost sales
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Striff to lead Sunkist’s sales and marketing team
He replaces Kevin Fiori who leaves in June to join Miami’s Passion Growers
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Let it go: Future is rosy for frozen produce
Frozen produce could be on the verge of a renaissance as its convenience and low food waste is a match made in heaven with the modern consumer
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Article
Water shortages and Brexit debate hit stonefruit
It’s been a strong quarter for stonefruit, with a rise in value and volume sales, but those involved in the supply chain still see areas for improvement
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Avocados from Mexico hails Super Bowl success
Data shows brand’s integrated campaign proved a hit with consumers
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Rainier Fruit supports Boston Marathon
Group signs multi-year deal with the Boston Athletic Association to become an official sponsor
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Root vegetables back on the menu
Health trends are driving demand for root vegetables in the US, according to Frieda's
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NZ greengage plums exported to China
Leading Chinese e-tailer Yiguo has launched promotions for New Zealand ‘Green Pearl’ greengage plums
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Huge opportunity in population growth
Professor David Hughes tells NFU Conference that suppliers have many reasons for optimism
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Tango demand continues to grow
Supplies set to increase significantly from next year says Eurosemillas
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Indian importer opens pre-pack operation
IG International’s new pre-packing and cut-fruit facility set to be fully operational in time for the New Zealand kiwifruit season
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Why ugly fruit and veg are making a comeback
Rhi Willmot of Bangor University explains how consumer attitudes to imperfect produce are changing
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Politicians back Portugal Fresh
For the first time the event’s history, Portugal’s prime minister António Costa visited Fruit Logistica to show his support for the industry
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USDA appoints new NMB board members
New leadership at the National Mango Board to begin terms immediately upon appointment
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Leeks growers seek St David’s Day tie-up
Leek Growers Association want leeks to be eaten on Welsh national day to replicate Haggis and Burns Night association
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Zespri partners with Surf Life Saving NZ
Deal will provide free training programmes to life savers across North Island’s eastern region
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CVVP beefs up citrus offer
New orange, mandarin and lemon varieties joined Clemcott on display at Fruit Logistica
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Article
Branded Canadian blueberries launch in UK
Marketing duo have launched wild Canadian blueberries in the UK under new retail brand Bart ‘n’ Lainy