All Marketing articles – Page 194
-
Article
Audio: US shoppers buying more exotics
Bill Gerlach of US produce giant Melissa’s confirms that exotic fruit is becoming more popular among consumers
-
Article
Red Tractor's fruit and veg pack BBQ giveaway
RTA will be giving away a Napoleon Grills barbecue worth £500 every single day for an eight-week period during the barbecue season
-
Article
Coregeo marketing chief honoured in business awards
Michelle Toft was runner up in the Women in PR and Marketing category in the 2016 Kent Women in Business Awards
-
Article
Freshco launches Breeze in southern China
New Zealand company welcomes start of export programmes following strong growing season
-
Article
Tesco unveils seven new discount brands
Berries, salads, veg, apples and pears are included in the new branded range that ‘meets the need for quality at low prices’
-
Article
Lenswood Apples releasing next gen of apples
Australia’s next generation of apples are in production, with innovative packaging and creative marketing plans in mind
-
Article
Sunkist pushes seasonal citrus
Opportunity is ripe for promotion of in-season specialty varieties, says California citrus giant
-
Article
Kanzi season kicks off early
Australia’s Kanzi apple harvest is underway, with excellent quality reported across growing regions
-
Article
GBC2016: Berries rise to quality challenge
Delegates at this year’s Global Berry Congress heard how quality is the key to sustaining growth within the berry category
-
Article
Ripe-and-ready avocados for China
Greengrocer chain Pagoda joins forces with global avocado shipper Mission and its local importer Lantao to deliver ripe-and-ready fruit to consumers
-
Article
Ongoing success for Marlene competition
By the end of February more than 468,000 stickers have been entered from the eight countries participating
-
Article
Dole celebrates Get Up & Grow! winner
Initiative involved setting wellness and fitness goals and eating more fresh produce
-
Article
Berry brands gain momentum
A new wave of berry brands are growing in stature as companies such as Scotty Brand and BerryWorld look for future opportunities
-
Article
Fairytale goes on for berries
Despite weather issues, the berry market is in rude health, with low shelf prices boosting penetration, and future-proofing mapping out the next stages of growth
-
Video
Video: A Royal acquisition
Being part of Produce Investments has brought the Jersey Royal Company customer insight, investment and a new MD. Nina Pullman went to visit
-
Article
Steady sales for Spanish Persimon
In spite of the fruit’s growing popularity, reduced volumes put the brakes on Spanish Persimon’s UK expansion this season
-
Article
Two new pears developed in Australia
Apple and Pear Australia is working with growers to trial two new pear varieties
-
Article
Celery campaign targets London commuters
Love the Crunch campaign used samples at London’s Kings Cross to highlight celery as a perfect snack for busy commuters
-
Article
Italy launches Freshness from Europe
Italy has launched a multi-million-euro campaign to promote European fruit and vegetables in North America and Asia
-
Article
Malaysia brings tropical touch to Scandinavia
Promotions set to take place across ICA AB Group stores following successful campaign in 2015