Asda unveils major fresh and frozen range revamp
Retailer has announced the biggest upgrade across product, price and in-store environment in recent years, included dedicated staff in fresh produce aisles, free fruit for children and new lower prices
Asda unveils major fresh and frozen range revamp
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Eurofruit is the international marketing magazine for fresh produce buyers in Europe. Breaking the most important stories with in-depth interviews and features.
Asda unveils major fresh and frozen range revamp
Retailer has announced the biggest upgrade across product, price and in-store environment in recent years, included dedicated staff in fresh produce aisles, free fruit for children and new lower prices
Festival of Fresh 2026 attracts major UK retailers
Major retail buyers will attend Festival of Fresh, one of Europe’s most important networking occasions for the fresh produce business
AgriSound wins Innovate UK funding for strawberry pollination project
The project brings together AgriSound, PheroSyn, and Oakford Farm to tackle pollination challenges in UK strawberry production
Driscoll’s defends food safety after pesticide testing report
Berry supplier responds to consumer group report and says its production remains in ‘full compliance’ with US food safety laws
Albertsons builds AI quality control tool for fruit and veg
Retailer welcomes next step towards ‘future of agentic commerce’ as it works with Google to roll out system for berries and grapes
Industry coverage in German
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Grape Co’s Helloo brand expands into golden kiwifruit
Australian grape producer acquires growing and marketing rights to gold-fleshed kiwifruit varietals from SINO-NZ Innovation
New Zealand announces plans to strengthen plant variety rights
Industry leaders welcome the proposed changes noting opportunities to bring more high-value varieties to market
Zespri welcomes Bay of Plenty development plan
New Zealand kiwifruit exporter says investment deal should address bottlenecks and support industry growth
More Asiafruit News
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Fresh Produce Journal – Britain’s favourite fresh produce magazine since 1895
Asda unveils major fresh and frozen range revamp
Retailer has announced the biggest upgrade across product, price and in-store environment in recent years, included dedicated staff in fresh produce aisles, free fruit for children and new lower prices
AgriSound wins Innovate UK funding for strawberry pollination project
The project brings together AgriSound, PheroSyn, and Oakford Farm to tackle pollination challenges in UK strawberry production
Florette introduces price-marked salad packs for independent retailers
Salad supplier launches new packs with recommended retail price incorporated into bag designs for first time
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Produce Plus – For fresh produce marketing in Australia and New Zealand
Grape Co’s Helloo brand expands into golden kiwifruit
Australian grape producer acquires growing and marketing rights to gold-fleshed kiwifruit varietals from SINO-NZ Innovation
Sydney Markets appoints new chair
Robert Kaye is a senior counsel with experience across governance and diverse commercial environments
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