A British-grown pink flesh apple will launch at 120 Tesco stores tomorrow.
The apple, named Surprize, has yellow and orange skin and has been developed by Hereford-based grower William Barnett.
Described as sweet and aromatic, Surprize is being trialled exclusively by Tesco and will appear in select stores from tomorrow (Tuesday 16 September) and will retail at £1.75 for a pack of four.
It has limited supplies, but will be stocked again next year if successful, according to Tesco product developer, Ciara Grace.
“This apple is a real head-turner and literally stops people in their tracks on account of its unusual pale orange and yellow skin,” said Grace.
“But the real fun starts when they take a bite and see the unique pink flesh inside. It was named Surprize because of the fantastic reaction it gets.
“Most important of all is that it’s delicious, with a sweet taste and very juicy byt firm flesh.”
Barnett, who helped develop the red flesh variety Rosette Raspberry Ripple in 2012, said his mission is to develop “more interesting” varieties of English apples.
“I set off on that mission 10 years ago and since then have helped develop several popular new varieties including the Red Windsor; Tillington’s Delight and the Rosette Raspberry Ripple,” he said.
Last month, Tesco was named as the UK's leading English apple and pear supplier.
