Industry analysis from Fresh Produce Journal

Analysis and insight for the UK fresh produce business.

Meatless Farm is one challenger brand that has achieved a lot with a little

What can challenger brands teach the fresh produce industry?

2025-03-05T18:21:00+00:00By

Harvey Choat, MD of comms agency Nexus, explores what fresh produce brands can learn from the best ‘challenger brands’ in food and drink?

Singapore is a major re-export hub for the Southeast Asia region

Potential for more UK fruit exports to Singapore

2025-02-27T13:27:00+00:00By

Market opportunities are likely to increase as Singaporean economy continues to recover from Covid and tourism rebounds

Aldi

Aldi announces £67 million store investment

2025-02-21T12:41:00+00:00By

The discounter is planning to create better consumer shopping experience and upgrade refrigeration to lower carbon emissions

NFU Cymru President Aled Jones and NFU Cymru Deputy President Abi Reader

NFU Cymru keen to collaborate with Senedd on SFS

2025-02-21T12:33:00+00:00By

Wales’s farming union highlighted importance of continued SFS collaboration in meeting with Welsh deputy first minister

South African grapes in China

South African grapes mix old markets with new

2025-02-21T10:27:00+00:00By

New opportunities beckon, but traditional markets are still key for the country’s table grape industry

Conversations

NZ bg

Analysis: New Zealand’s exports back on track

2025-02-12T15:20:00+00:00By

Wayne Prowse brings you up to speed on recent key trends in the country’s fresh fruit export trade

ZA Hortgro nectarine harvest

Comment: South Africa appears ready to expand

2025-02-11T18:04:00+00:00By

The country’s fruit exporters are more confident this year as production continues to grow, but they must continue to pay attention to potential supply chain disruptions

p98 pic Driscolls berries shelves

Comment: Data tools drive Driscoll’s improvement

2025-01-21T10:43:00+00:00By

Fresh4cast and berry marketer Driscoll’s were nominated for a Technology Champion Award at the recent FPC Fresh Industry Awards. We asked Fresh4cast’s Michele Dall’Olio to tell us more

Mike Parr is CEO for the UK and Ireland at PML Seafrigo

Empty shelves likely as border chaos continues

2025-01-17T16:51:00+00:00By

Comment: Mike Parr of PML Seafrigo lays bare the continuing complications and disruption experienced by hauliers at the UK border as 2025 looks set to be another challenging year for supply chains

Climate protest

If the climate threat is so urgent, why not talk about it?

2025-01-07T12:17:00+00:00By

The presidential contenders’ wildly differing views on the climate threat appeared indecisive in the US election, but the reasons behind this may be instructive for fresh produce businesses globally

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Does the provocative 2025 campaign risk alienating more people than it converts?

Can Veganuary get its veg back?

2025-01-03T14:16:00+00:00By

Harvey Choat, MD of food and drink comms agency Nexus, argues that the 2025 Veganuary campaign risks alienating consumers and should instead focus on a message of ‘plant-more’ rather than ‘meat-less’

Chris White pink background

Comment: Pink Lady changed the face of apple marketing

2024-12-17T16:16:00+00:00By

As the founder of Pink Lady Europe steps down, Chris White recalls his first encounter with the apple in Australia during the early 1990s

South African stonefruit

South Africa prepares for positive stonefruit season

2024-11-12T14:14:00+00:00By

Growers are predicting a better export season after 2023/24 was disrupted by weather and logistical issues

Valencia rainfall

Valencia and Spain are suffering, but they will rise to the challenge

2024-11-11T10:19:00+00:00By

Despite last month’s devastating floods, Spain will keep Europe supplied with fruit and vegetables

Banana Link France labels

Comment: A pivotal moment for the banana industry

2024-11-08T11:21:00+00:00By

Business urgently needs fair prices, mutual transparency, and a shift away from over-certification, says Banana Link’s international coordinator